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From Greece.
Made in Los Angeles.
In Greek, πρόβειο (próvio) means “from sheep.” It’s the word for the traditional sheep milk yogurt generations of Greeks grew up eating. That yogurt is where our story begins. We are a Greek family bringing the flavors and traditions we grew up with to Los Angeles, so you can experience them too. PROVIO is how we share them with you. Real Yogurt. Real Cultures.™
We Make the Yogurt First
Most frozen yogurt starts with a mix that arrives ready to freeze. Ours starts with milk. We ferment every batch slowly with live and active cultures until it thickens and turns tangy, the way Greek yogurt is supposed to taste. Only then do we freeze it. Yes, it takes longer. That's the point. Real fermentation can't be rushed, but the taste is worth the difference.
Nothing to Hide
We care about what’s on the label just as much as you do. That’s why we keep ours simple. Every ingredient is chosen deliberately and written out clearly, in words you already know. If we wouldn’t feed it to our own family, it doesn’t go in the cup.
Come Taste It
We make the yogurt fresh in Los Angeles,
with a label you can actually read.
